Writing Content to Suit the Buyer's Journey: Awareness Stage

Your content needs to be relevant to your customers, but not all customers are at the same stage of the buyer’s journey. Some are close to purchasing, while others have only just found out you exist. This post shows you what sort of content to create to appeal to those in the first stage (Awareness) of the buyer’s journey.

Content Writing Tipsrcasey8927 March 2019buyer's journey, awareness, content, blog, blogging, infographic, video, customers

How to Deal With Writing Distractions

Focusing on writing copy all day, every day can be tiring and make it easy to be distracted by other things. Follow these tips when you need to get the work done and can’t afford to be distracted.

5 Tips for Setting Your Business Content Goals

Creating content without setting goals is pointless. Here are some tips for setting realistic and achievable content goals that will set your business up for success.