Focusing on writing copy all day, every day can be tiring and make it easy to be distracted by other things. Follow these tips when you need to get the work done and can’t afford to be distracted.

Writing Persuasive Copy Your Readers Will Love

I think we can all agree that the goal of most pieces of copy is to persuade the reader to take an action: buy something, click on something, sign up for something, etc. You want your writing to be so compelling that they have to take action, they have no other choice. But how do you do this? How do you make your copy so persuasive that they can’t say no?

Copywriting Tips, Writing Tipsrcasey896 March 2018copy, copywriting, persuasive copy, writing, writing tips, copywriting tips

4 Ways to Shut Your Inner Editor Up for Good

I’ve written before about the importance of silencing your inner editor when you’re trying to be productive. There’s nothing worse than sitting down to write the first draft of a piece of content and being stopped in your tracks by the (extremely blunt) voice in your head every time you find an error.

Writing Tipsrcasey8927 February 2018writing tips, writing, writer's block, inner editor, copywriting

Short-Form vs. Long-Form Content: Which Should You Use?

How long should a piece of content be?

This is a question that hounds content creators every day.

Unfortunately, there’s no definitive answer, as short and long-form content are both useful in their own ways

The Secrets To Overcoming Writing Burnout

There comes a point in a lot of writers’ lives where they feel like giving up. Nothing they write feels good enough. No blog post is getting their message across, and no website copy is delivering the branding that’s needed.

Writing Tips, Copywriting Tipsrcasey899 January 2018writer's block, writing burnout, writing, writing tips, copywriting, copy

How To Write An About Page That Keeps Your Readers Hooked

Think about the website pages you visit when you first find a business or a product you’re interested in. Chances are the About page is one of the first you go to. Why wouldn’t it be? You want to find out everything you can about this company before you decide to give them your money.

Writing Tips, Copywriting Tipsrcasey8912 December 2017about page, copywriting, Content, website, writing, writing tips, lead generation, tips, copy, storytelling, copywriter

The Best (And Mostly Free) Tools To Kick Your Productivity Up A Notch

We all strive to be as productive as possible, but sometimes the world is just against us. Emails, meetings, texts, phone calls, social media. Everything seems to be getting in the way of us getting any work done.

Writing Tips, Copywriting Tipsrcasey8928 November 2017productivity, online tools, writing tips, email, organisation

Writing Hacks: 4 Ways To Conquer The Dreaded Writer's Block

Writing is wonderful. The sound of the keyboard as you type out word after perfect word is like a symphony to your ears. The feeling of knowing you’re creating an amazing piece of content is what ascending into heaven itself must feel like.

Writing Tipsrcasey8931 October 2017writer's block, writing, writing tips, copywriting, productivity, tips, blogging, content, blog

Writing Hacks: How To Write Fast For Increased Productivity

Last week I wrote about how to come up with blog post ideas when you're in a bit of a content slump. Hopefully now you've got a lot of ideas and are brimming with excitement at the thought of how full your content calendar is going to be.

The only problem is that you have to write all this content now

Writing Tipsrcasey893 October 2017writing, writing tips, copywriting, blogging, blog, productivity, social media, planning, research

Why Simple Copy is Great Copy (And 3 Easy Ways to Write It)

There are a lot of tips out there about the best ways to write good copy for your website. But there's only one tip that I think should be focused on to make it great copy:

Keep it simple.

Writing Tips, Copywriting Tipsrcasey8911 September 2017copywriting, copy, simple writing, tips, writing tips, storytelling, page layout